B2B / Telecom

BlueStream Fiber

Challenge: Maintain conversion volume while reducing media spend.

Measured through Atrilyx

68,000+

Attributed conversions

~$13

Cost per attributed lead

~30%

Media spend reduction YoY

The Work

68,000+ Atrilyx-attributed conversions at approximately $13 cost per lead. Media spend down approximately 30% year over year. CPL held steady. Trailing 12 months, Atrilyx-attributed.

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