Atrilyx AI Assistant
Ask your attribution data anything.
The Atrilyx AI Assistant lets you ask the platform questions in plain English and get answers grounded in your full attribution data. Not a chatbot bolted onto a report.
What It Is
Answers grounded in your own data.
Which channels actually drove last week's conversions, and which are just claiming credit? Why did CPL spike on Tuesday? Where should next quarter's budget move?
The Atrilyx AI Assistant answers those questions in plain English, operating on the same underlying attribution layer that powers the platform — so the answer is grounded in what actually drove conversions, not a generic model.
What’s included
- Plain-English questions about your performance
- Answers grounded in your full, reconciled attribution data
- Operates on the same attribution layer as every report
- Reconciled against Atrilyx attribution, not network-reported numbers
- Available to clients inside Atrilyx
How It Works
How it works.
The AI Assistant reads from your reconciled attribution data, so the answers it returns reflect the full customer journey across every channel — not what any single network reports back. It is an interface to your own attribution truth, not a chatbot bolted onto a dashboard.
For the operators
The Atrilyx AI Agent
The AI Assistant answers questions for clients. The Atrilyx AI Agent works the other side of the platform — the AI that runs alongside the Ai Media Group team operating your media every day, grounded in the same reconciled attribution data. Neither is a chatbot.
Common Questions
What is the Atrilyx AI Assistant?
The Atrilyx AI Assistant lets you ask the platform questions in plain English and get answers grounded in your full attribution data. It operates on the same underlying attribution layer that powers the platform, so its answers reflect what actually drove conversions across the full journey rather than what any single network reports back.
What kinds of questions can the AI Assistant answer?
Questions like which channels actually drove last week's conversions and which are just claiming credit, why CPL spiked on a given day, or where next quarter's budget should move. Because it reads from reconciled attribution data, the answers are grounded in your own performance picture.
Is the Atrilyx AI Assistant a chatbot?
No. It is not a chatbot bolted onto a report. The AI Assistant is an interface to your own attribution truth, operating directly on the reconciled attribution layer underneath the platform — so the answers come from your data, not from a generic model sitting on top of a dashboard.
What is the difference between the Atrilyx AI Assistant and the Atrilyx AI Agent?
The Atrilyx AI Assistant is client-facing: it answers your questions about your attribution data in plain English. The Atrilyx AI Agent supports the Ai Media Group team running your media — surfacing anomalies, recommending optimizations, and helping the team build and manage campaigns across the major ad networks through their APIs, with the team reviewing every change before it goes live. Both operate on the same reconciled attribution data.